Figma's IPO filing materials disclosed information about its holdings of a large number of Bitcoin ETFs, showing the company's important layout in the digital asset field. What impact will this move have on the future of investor and corporate fund management?

Figma, a widely popular platform in the design industry, is attracting new attention outside the design circle. With its upcoming listing, an unexpected detail has been revealed: Figma holds a Bitcoin ETF worth about $70 million. This makes it one of the few companies that combine technological innovation with crypto assets. Let's analyze what this decision means for its IPO, shareholders, and the cryptocurrency market as a whole.

Figma's Bitcoin Investment: A planned fund allocation

According to filings filed by Figma with the U.S. Securities and Exchange Commission (SEC), the company invested in BITB Bitcoin Exchange-traded funds issued by Bitwise. As of March 31, 2025, the investment amount reached US$69.5 million, accounting for a large proportion of its total cash reserves of US$1.07 billion. This investment was not a temporary idea, but a well-thought-out strategic choice.

More notably, the Figma board of directors also approved an additional $30 million for further purchase of Bitcoin, and initially deposited this part of the funds in USDC for subsequent deployment. This shows that the company's intention to continue to include Bitcoin in its financial strategy, and also reflects that more and more companies are beginning to see Bitcoin as a viable reserve asset.

Why choose Bitcoin ETF? A robust way to participate

Unlike some companies that directly purchase Bitcoin, Figma has taken a more secure approach. Investing through regulated ETFs reflects its cautious attitude in entering the crypto space. For businesses, ETFs offer a more accessible and relatively low risk way to gain Bitcoin exposure, avoiding the security and technical challenges posed by direct holding of cryptocurrencies.

This trend is taking shape, and more companies are optimizing their own financial structure around Bitcoin, said Joe Burnett, head of Bitcoin strategy at Figma. This is not only about the diversification of the balance sheet, but also about the establishment of a financial system based on the concept of "sound currency".

Figma's IPO: A tech stock that combines Bitcoin elements

Figma will be listed on the New York Stock Exchange listing code FIG, providing investors with unique opportunities. This is not only an opportunity to invest in a rapidly growing design platform, but also an opportunity to participate in a company that occupies an important position in the global digital design field. At the same time, it is one of the few listed companies that publicly recognize Bitcoin as a fund reserve tool. This investment logic, which combines technology with crypto assets, may attract investors seeking diversified allocations.

Judging from the financial data, Figma's performance is also very eye-catching. Revenue in the first quarter of 2025 reached US$228.2 million, a year-on-year increase of 46%, and net profit was US$44.9 million. With more than 13 million monthly active users and significant international market influence, Figma's growth potential cannot be ignored.

Possibility of market adjustment and integration

Although Figma's investment in Bitcoin ETFs has released positive signals, the overall Bitcoin market may be facing short-term adjustments. Bitfinex data shows that spot trading volume and buyer demand have declined, suggesting that the recent uptrend momentum may have weakened. This may cause prices to enter a phase of fluctuating consolidation in the short term until new driving factors appear.

However, this adjustment helps the long-term healthy development of the market, prevents bubbles and gives market participants more time to adapt to changes. For investors, this is also a good time to re-examine their holding structure and investment strategies.

Summarize

Figma's investment in Bitcoin ETFs is an initiative worthy of attention, reflecting the mature application of digital assets by enterprises in fund management. With Figma coming soon, its unique combination of technical strength and crypto asset allocation has made it stand out among many technology companies. Whether you are an investor familiar with the cryptocurrency field or a professional with a traditional financial background, Figma's entry into Bitcoin ETFs this time heralds a change in corporate capital management methods. Who would have thought that a company that does design software can also play capital operation?

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